Sustainable Merchandising

A renewable energy promotion and management company asked for a quality and sustainable pen, made in Europe.

merchadinsing sostenible

Ademafi's Solution

We thought a climate neutral, European, recycled and sustainable pen made from rPET: the required granulate is obtained from recycled PET bottles. The 0.5l PET bottle produces exactly the material required for the production of a ballpoint pen housing – “upcycling” in its best form.