Brand Solution

A company of accessories and sportswear wanted a sustainable and quality pen to identify the brand with its values and way of being.

We proposed an elegant, functional and sculptural ballpoint pen, Swiss Made. This pen is made of a special material, for which the plastic is enriched with minerals, reducing the proportion of plastic by 60% and increasing the weight by 50%. A difference that is noticeable from the moment you hold the writing instrument in your hand. The packaging was designed to be reminiscent of mountains, a concept that fits in with BUFF’s brand values.